Wednesday, 27 November 2013

Branding - milkshake 2

27th November



This image shows a spider diagram of a brand inparticualr. In this case 'Google', as a group we thought about how this brand issucsesful etc. Google appeals world wide, using playful colours which are suitable for all ages. Depending on a particular day such as st patrics day the logo can change as this advertises different events. 


These designs of the bottle for the milkshake, from the pattern I used in the other packaging I created  a Male and female versions of the desgin. This could perhaps be the starting point for the mascot for the brand.




I then thought about how the stand would look, I thought about the unusal creative stands and restraints which are around today to help me to have a greater understanding of how to layout my stand.



I then thought about how the uniform would look when selling the product.


From this image I thought about how this would help enhance with my packaging I then thought about changing the chocolate with a popcorn so that the image would relate back to the name of my brand so that the popcorn would be shaking hands with the milk to create 'Pop Shake'.


I felt as these designs for the stand were sucsesful as I used exsisting milkshake shops enhancing my designs further so that they would be more apple allying for the target market. But I need to consider all types of shapes for the stand as I don't want it to be to predictable.




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